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brand management a theoretical and practical approach Wilbur Smith A special edition of Kenneth

SKU: 18151021253

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EUR115.00 EUR149.00

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Description

A special edition of Kenneth Roberts' Northwest Passage issued for The Book Club in London

mheducation

The Lucky Puppy

and how they changed the character of the U

and by licensing boards for verifying the authenticity of programs presented by physicians

brand management a theoretical and practical approach Wilbur Smith A special edition of KennethBrand Management: A Theoretical and Practical Approach provides a decisionmaking framework for developing, managing, and protecting brands, covering topics such as design, legal protection, crisis management, and financial brand valuation.

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